Bar Code Suppliers
AccuGraphiX http://www.bar-code.com
Bar Code Graphics http://www.barcode-us.com
BookMasters http://www.bookmasters.com/
FineLine Technologies http://www.FineLineTech.com
Film Masters http://www.filmmasters.com
Fotel http://www.fotel.com
General Graphics http://www.ggbarcode.com
J&D Barcodes jdbarcodes@earthlink.net
Book Clubs
There are more than 200 book clubs and most are very specialized. Only three to six will be appropriate to any particular book. For more clubs, see Literary Market Place.
Bookspan http://www.bookspan.com 30 clubs including: Book-of-the-Month Club, Children’s Book-of-the-Month Club, Quality Paperback Book Club, The Literary Guild
Doubleday Book Club http://www.DoubledayBookClub.com
Writer’s Digest Book Club http://www.writersdigestbookclub.com/
Book Designers & Cover Artists
Book producers or book packagers are graphic arts services that specialize in the design, typesetting and layout of book pages and covers. Some will convert files to HTML and PDF. Send for brochures with prices.
Albertine Book Design: Dotti Albertine http://www.DotDesign.net
Arrow Graphics, Inc.: Alvart Badalian http://www.arrow1.com
Be It Now/Karen Ross Design: http://www.beitnow.com/publishingdesign.htm
Casa Graphics CasaG@wgn.net
Cypress House: Cynthia Frank http://www.cypresshouse.com
Dunn + Associates http://www.dunn-design.com
Foster & Foster: George Foster http://www.fostercovers.com
Kleine Editorial Service: Walter Kleine http://www.kleineedit.com
Knockout Design: Peri Poloni http://www.knockoutbooks.com
Lightbourne: Allison Wildman, Shannon Bodie, Bob Swingle http://www.lightbourne.com
Linder Creative Services: Pat Linder http://webpages.charter.net/lindercreative
Lucky Press: Janice Phelps http://www.JanicePhelps.com
MacGraphics: Karen Saunders http://www.MacGraphics.net
One-On-One Book Production, Editing and Marketing: Carolyn Porter & Alan Gadney onebookpro@aol.com
Opus 1 Design: Pamela Terry http://www.opus1design.com
Pro-Art Graphic Design: Robert Aulicino http://www.aulicinodesign.com
Robert Howard Graphic Design: Robert Howard http://www.BookGraphics.com
Sharp Spear Enterprises: Bob Spear http://www.sharpspear.com
Write to Your Market: Susan Kendrick http://www.WriteToYourMarket.com
1106 Design, LLC: Michele DeFilippo http://www.1106design.com
Book Fair Exhibiting Services
If you can’t attend the fair yourself, you might contract with an exhibiting service to show your books. See the discussion in Chapter 9 and read the book Book Fairs: An Exhibiting Guide for Publishers by Dan Poynter.
Association Book Exhibit: Mark Trocchi http://www.bookexhibit.com
Combined Book Exhibit: Jon Malinowski http://www.combinedbook.com
PMA Book Exhibits http://www.pma-online.org
Scholar’s Choice Exhibits http://www.scholarschoice.com
Book Reviewers
Here is a short list of reviewers. For more reviewers, see earlier chapters of this book and Literary Market Place. For a downloadable list of reviewers in more than 90 book categories see http://parapub.com/sites/para/resources/maillist.cfm.
Midwest Book Review: Jim Cox http://www.midwestbookreview.com
New York Review of Books: Barbara Epstein, Robert Silvers http://www.nybooks.com/
Publishing Poynters Marketplace. A place where you can request reviews. http://parapub.com/sites/para/resources/newsletter.cfm
Rainbo Electronic Reviews http://www.rainboreviews.com
Rebeccas Reads http://www.rebeccasreads.com/
Washington Post Book World http://www.washingtonpost.com
Book Shepherds
Book Shepherds are a particular kind of consultant. Each one is a virtual production and marketing director who is a mentor, tutor, coach and friend to author/publishers in the book business. Book shepherds specialize in taking a book project through all the necessary steps that may include editing, design, typesetting, locating the right printer, getting a distributor, marketing and promotion (including your Web presence). Shepherds work with the author/ publisher to assure that the book is produced and marketed efficiently and economically. These godparents use their experience and contacts to make sure all the publishing bases are covered and that they are covered in the right order. Contact them to see what each one can do for you.
Alan Gadney OneBookPro@aol.com
Barbara Florio Graham (Canada) simon@storm.ca
Barbara Kimmel nexdec@earthlink.net
Bob Goodman rg@silvercat.com
Brian Jud iMarketBooks@aol.com
Cynthia Frank Cynthia@CypressHouse.com
Ellen Reid sMarketing@MediaOne.net
Ernie Weckbaugh CasaG@wgn.net
Gail Kearns/Penny Paine Gmkea@aol.com
Janice Phelps jmp@janicephelps.com
Jim Donovan idonovan@ptd.net
Judith Briles, PhD. judith@briles.com
Kira Henschel, Kira@GoblinFernPress.com
Linda Radke info@FiveStarSupport.com
Mindy Gibbons-Klein (UK) infoC@bookmidwife.com
Patrick Ang (Singapore) Patrick.Ang@pacific.net.sg
Serena Williamson Andrew Ph.D (Canada) sw@serenawilliamson.com
Shel Horowitz shel@frugalfun.com
Shum F.P. (Malaysia) shumfp@pd.jaring.my
Simon Warwick-Smith sws@vom.com
Sylvia Hemmerly PubProf@TampaBay.rr.com
Bookstores (Chain)
Here are the major chains. For smaller ones, see The American Book Trade Directory, available at your public library. Address the fiction or nonfiction, hardcover or paperback buyer. Also see our Special Report Book Marketing.
Barnes & Noble, Inc. http://www.bn.com
Borders Group, Inc. http://www.bordersstores.com/index.jsp?tt=gn
Books-A-Million, Inc. http://www.booksamillion.com
Chapters, Inc. (Canada) http://www.chapters.indigo.ca/Default.asp
Little Professor Book Centers, LLC http://www.littleprofessor.com/
Bookstores (Online)
Contact the online bookstore’s Web site for publishers’ information.
Amazon http://www.amazon.com
Barnes & Noble, Inc. http://www.bn.com
Books-A-Million, Inc. http://www.booksamillion.com
Borders Group, Inc. http://www.borders.com
Consultants
Some consultants specialize in certain categories of books or specific markets. Contact each one for a list of specialties, services and fees.
Author’s Publishing Cooperative: Dawson Church http://www.AuthorsPublishing.com
Columbine Communications & Publications: Robert Erdmann http://www.Bob-Erdmann.com
Cypress House: Cynthia Frank http://www.cypresshouse.com
Five Star Publications, Inc.: Linda Radke http://www.fivestarsupport.com
To Press & Beyond Penelope C. Paine: http://www.topressandbeyond.com
Para Publishing: Dan Poynter http://parapub.com/sites/para/speaking/edutrain.cfm#edutrain3
RJ Communications: Ron Pramschufer http://www.selfpublishing.com
Smarketing: Ellen Reid http://www.BookShep.com
Copywriters—Advertising/News Releases
AWM Books: Shel Horowitz http://www.frugalfun.com
Brainstorm Editorial: Robin Quinn quinnrobin@aol.com
Joe “Mr. Fire” Vitale http://www.mrfire.com
Courses, Conferences & Seminars
There are many educational programs of interest to publishers. Some of the most important are listed here. For more, see Literary Market Place.
Santa Barbara Publishing Workshops: Dan Poynter http://parapub.com/sites/para/speaking/edutrain.cfm
NYU Center for Publishing http://www.scps.nyu.edu/departments/department.jsp?deptId=14
Publishing Institute, University of Denver http://www.du.edu/pi
Simba Information, Inc. http://www.simbanet.com
Stanford Publishing Courses http://publishingcourses.stanford.edu
UC Berkeley Extension http://www.unex.berkeley.edu/enroll
University of Chicago, Publishing Program Graham School of General Studies http://www.grahamschool.uchicago.edu
Discount Stores & Warehouse Clubs
Blockbuster Entertainment Corp. http://www.blockbuster.com
Costco Wholesale http://www.costco.com
Kmart http://www.kmart.com/home.jsp
Sam’s Wholesale Club http://www.walmart.com
Target Stores http://www.target.com
Tower Records and Books http://www.towerrecords.com
Wal-Mart http://www.walmart.com
Distributors to Bookstores
Distributors specialize in certain categories of books. You want a distributor with a strong line of books like yours. See their Web sites for the types of books they carry. For descriptions of the distributors with lists of the categories of books they want, see the Special Report Book Marketing, or our Document 605, Locating the Right Distributor, at http://parapub.com/sites/para/resources/allproducts.cfm.
Advanced Marketing Services (AMS) Advanced Global Distribution http://www.advmkt.com
American Software & Hardware Distributors http://www.ashd.com
The Antique Collectors’ Club http://www.antiquecc.com
Austin & Company, Inc. (representation to the chains) Rebecca Austin http://www.AustinandCompanyInc.com
Biblio Distribution (NBN) http://www.bibliodistribution.com
Booklines Hawaii http://www.booklineshawaii.com
Canbook Distribution Services (Canada) http://www.canbook.com
Charles E. Tuttle Company http://www.tuttlepublishing.com
Client Distribution Services http://www.cdsbooks.com
Consortium Book Sales & Distribution http://www.cbsd.com
Cromland, Inc. (Computer books) http://www.cromland.com
Distributed Art Publishers (DAP) http://www.artbook.com/
Educational Book Distributors (Sells textbooks to schools) orders@publishersservices.net
Faithworks (Christian books) http://www.faithworksonline.com
Greenleaf Book Group http://www.greenleafbookgroup.com
Independent Publishers Group (IPG) http://www.ipgbook.com
International Publishers Marketing http://www.internationalpubmarket.com
Independent Publishers Marketing (Gift trade) stjohns.ipm@blackhole.com
International Specialized Book Services http://www.isbscatalog.com/
Librera de Habla Hispaña tomas@anet.comm
MBI Publishing Company http://www.motorbooks.com
Midpoint Trade Books http://www.midpointtrade.com
National Book Network (NBN) http://www.nbnbooks.com
Origin Books http://www.originbooks.com
Penton Overseas http://www.pentonoverseas.com
Prologue, Inc. (Canada) http://www.prologue.ca
Publishers Marketing Association Trade Distribution Program http://www.pmaonline.org/benefits/tradedistribution.cfm
Raincoast Book Distribution (Canada) http://www.raincoast.com
Red Wheel/Weiser: Samuel Weiser, Inc. http://www.weiserbooks.com
Rights & Distribution, Inc. http://www.fellpub.com
Samuel French http://www.samuelfrench.com
Sandhill Book Marketing, Ltd. (Canada)(Does not import from U.S.) http://www.sandhillbooks.com/
SCB Distributors http://www.scbdistributors.com
Small Press Distribution (SPD) http://www.spdbooks.org
Spring Arbor Distributors (Christian books) http://www.springarbor.com/
Wimmer Cookbook, R.R. http://www.wimmerco.com/
Distributors to Libraries
Quality Books http://www.quality-books.com
Unique Books http://www.uniquebooksinc.com/default.asp
Editorial Services
Includes proofreading, copyediting, editing and ghostwriting.
Brainstorm Editorial: Robin Quinn quinnrobin@aol.com
Cross-t.i: Barbara Coster bcoster@silcom.com
The Editorial Department: Ross Browne http://www.editorialdepartment.com
GMK Editorial & Writing Services: Gail Kearns http://www.topressandbeyond.com
Kleine Editorial Service: Walter Kleine http://www.kleineedit.com
One-On-One Book Production, Editing & Marketing: Carolyn Porter onebookpro@aol.com
Media + (Media Plus): Judith Kessler jude001@earthlink.net
Penmark: Karen Stedman Penmarkg@aol.com
PenUltimate Editorial Services: Arlene Prunkl http://www.penultimateword.com
PeopleSpeak: Sharon Goldinger pplspeak@norcov.com
Fulfillment Services
Send for prices. Also see Special Report Book Fulfillment.
Book Clearing House: Nancy Smoller http://www.bookch.com
BookMasters: Cathy Purdy http://www.bookmasters.com
PSI Fulfillment: http://www.PSIfulfillment.com
Ghostwriters
Brainstorm Editorial: Robin Quinn quinnrobin@aol.com
Penmark: Karen Stedman penmarkg@aol.com
Word Wizard: David Kohn WordWiz@gate.net
Electronic Lists
Online chats are the least expensive consulting you can get. Several interest groups serve book writing and publishing. You can join and learn—for free! You can ask questions, and authors and publishers with personal experience will answer you. Sometimes you���ll be able to contribute to the list. See the various lists below, visit their sites, select two or three and join.
General
http://www.pub-forum.net/
http://finance.groups.yahoo.com/group/self-publishing/
http://www.publish-l.com/
http://finance.groups.yahoo.com/group/smallpub-civil/
Fiction
http://www.webrary.org/rs/flmenu.html
eBooks
http://www.ind-e-pubs.com/
http://groups.yahoo.com/group/ebook-community/
POD Publishing
http://finance.groups.yahoo.com/group/pod_publishers/
Publishing Design
http://groups.yahoo.com/group/publishingdesign/
Book Signings/Mini-Seminars
http://groups.yahoo.com/group/booksigners/
Publishing Law
http://groups.yahoo.com/group/copyright-future/
Manuscript & Book Evaluation
Communication Unlimited: Gordon Burgett http://www.SOPS.com
Office & Shipping Supplies
See their Web sites.
Chiswick, Inc. http://www.chiswick.com
Drawing Board http://www.thedrawingboard.com
Grayarc http://www.grayarc.com/
Paper Mart http://www.papermart.com
Quill Corporation http://www.quill.com
Reliable Office Supplies http://www.reliable.com
Robbins Container Corp. http://www.cornellrobbins.com/1.htm
Order-Entry Software
PUB123: Adams-Blake Company: Alan Canton http://www.adams-blake.com
Publishers Assistant http://www.bookch.com
Quicken & QuickBooks Intuit, Inc. http://www.intuit.com
Printers, Offset (Ink)
These ink-on-paper printers specialize in manufacturing books. They will bid on manufacture and trucking; it doesn’t matter where they’re located. To get the best price, send a Request for Quotation (RFQ) to them all. For more detail, see our Special Report Buying Book Printing, or our Document 603, Book Printing, at the Best Price, at http://parapub.com/sites/para/resources/allproducts.cfm.
Alumni Graphics, Inc.: Sonny Spencer http://www.alumnigraphics.com
Bang Printing http://www.bangprinting.com
Banta Book Group: Chip Fuhrmann, Dawn Binkley http://www.banta.com
BookMasters: Shelley Sapyta http://www.bookmasters.com
Central Plains Book Manufacturing: Becky Pate http://www.centralplainsbook.com
C.J. Krehbiel Co.: Rick Hastings http://www.cjkrehbiel.com
Color House Graphics, Inc.: Phil Knight http://www.ColorHouseGraphics.com
The Country Press, Inc.: Mike Pinto http://www.countrypressinc.com
Cushing-Malloy: Thomas Dorow http://www.cushing-malloy.com
Data Reproductions Corporation: Kimberly Colton http://www.datarepro.com
Delta Printing Solutions: http://www.DeltaPrintingSolutions.com
Dickinson Press (Specializes in lightweight papers, also religious titles [Bibles, etc.] and educational): Bob Worcester http://www.dickinsonpress.com
Edwards Brothers: Joe Thomson http://www.edwardsbrothers.com
Eerdmans Printing Co.: Matt Baerwalde http://www.eerdmansprinting.com
Friesens Printers (Canada): Jim Beckel http://www.friesens.com
Global Book Printing: Brian Devany http://globalbookprinting.com
Hignell Book Printing Ltd. (Canada): Don Barnicki http://www.hignell.mb.ca
Jostens: Ed Bohannon http://www.jostens.com/commercialprinting/
Malloy Lithographing: Bill Upton http://www.malloy.com
McNaughton & Gunn: http://www.bookprinters.com
Morgan Printing: Mark Hillis http://www.morganprinting.org
Omnipress: Robert G. Hamm http://www.omnipress.com
Patterson Printing: Linda J. Seaman http://www.patterson-printing.com
Phoenix Color Corp. http://www.phoenixcolor.com
Professional Press http://www.profpress.com
Rose Printing Company (Can also print mini-books) http://www.roseprinting.com
R.R. Donnelley & Sons: Chuck Harpel http://www.rrdonnelley.com/wwwrrd/Home.asp
Sheridan Books: Mary Heim http://www.sheridanbooks.com
Technical Communication Services: Ray Kiely http://www.tcsbook.com
Thomson-Shore, Inc. http://www.tshore.com
Transcontinental-Gagne Printing (Canada): Denis Audet http://www.transcontinental.com/en/index.html
United Graphics: Louis Segovia http://www.unitedgraphicsinc.com
Van Volumes, Ltd.: Russell Tate http://www.VanVolumes.com
Vaughan Printing Company http://www.vaughanprinting.com
Von Hoffmann Graphics: Mark Bawden http://www.vonhoffmann.com
Walsworth Publishing Co.: Joe Cupp http://www.walsworthprinting.com
Whitehall Printing Company: John Gilbertson http://www.whitehallprinting.com
Printers, Digital (Toner)
These printers produce books with digital printing in smaller quantities. They will bid on manufacture and trucking; it doesn’t matter where they’re located. To get the best price, send a Request for Quotation (RFQ) to them all. For more detail, see our Special Report Buying Book Printing, or our Document 603, Book Printing, at the Best Price, at http://parapub.com/sites/para/resources/allproducts.cfm.
aa Printing: William Ashby bAshby@PrintShopCentral.com http://www.PrintShopCentral.com
Adibooks: Thomas G. Campbell tcampbell@KingPrinting.com http://www.adibooks.com
Alexander’s Print Advantage: Doyle Mortimer, Barry Merrell eprint@alexanders.com http://www.Alexanders.com
BookJustBooks.com: Ron Pramschufer customerservice@rjc-llc.com http://BooksJustBooks.com
BookMasters, Inc. Info@BookMasters.com http://www.BookMasters.com
BookMobile.com: Nicole Baxter nbaxter@bookmobile.com http://www.bookmobile.com/
Books-On-Demand: Dave Shannon, CSS Publishing http://www.CSSpub.com
C&M Press: Beth Chapmon info@cmpress.com http://www.cmpress.com/
DeHart’s Media Services: Don DeHart don@deharts.com http://www.DeHarts.com
DigiNet Printing: Guillermo “William” Perego gPerego@DigiNetPrinting.com http://www.DigiNetPrinting.com
Documation LLC: lburchell@documation.com http://www.documation.com
Document Technologies: Diane Gimbel info@xrcdti.com http://www.xrcdti.com/
Fidlar Doubleday: Lisa Mallory lisam@fidlar.com http://www.FidlarDoubleday.com
Gorham Printing: Kathleen Shaputis kathleens@gorhamprinting.com http://www.gorhamprinting.com
Morgan Printing and Publishing: Terry Sherrell terry@morganprinting.org http://www.MorganPrinting.org
On-DemandPress.com: Walter Fuller editor@saintbartsbooks.com http://www.on-demandpress.com/
P.O.D.Wholesale: Mark Gregory, VP Operations info@podwholesale.com http://www.podwholesale.com
Sir Speedy-Scottsdale, AZ: Mike Bercaw mBercaw@SirSpeedyScottsdale.com http://www.SirSpeedy.com/scottsdale
Sir Speedy-Whittier, CA: Tim McCarthy tim@ssWhittier.com http://www.ssWhittier.com
Starnet Media Group: jeff@starnet-media.com http://www.starnet-media.com
TPC Graphics: Len Metz TPClen-Pat@erols.com
Tri-State Litho: Kumar Persad kumarp@tristatelitho.com http://www.TriStateLitho.com
Printers, POD
These printers produce books one at a time (on-demand).
LightningSource/Ingram Book Group http://www.lightningprint.com
Replica Books/Baker & Taylor http://www.baker-taylor.com
BookSurge, LLC http://www.BookSurge.com
Printorium Bookworks (Canada) www.printoriumbookworks.com
Publishers, POD
These publishers produce books one at a time (on-demand) and publishing services.
Authorhouse http://www.Authorhouse.com
Infinity Publishing John Harnish http://www.InfinityPublishing.com
Trafford Publishing http://www.Trafford.com
iUniverse http://www.iUniverse.com
Xlibris http://www.xlibris.com
Professional Organizations
Write for an application and inquire about benefits and dues. Many associations publish a magazine or newsletter. For a list of writers’ associations, see Writer’s Market.
American Book Producers Association http://www.abpaonline.org/
American Booksellers Association (ABA) http://www.bookweb.org
American Library Association (ALA) http://www.ala.org
Arizona Book Publishing Association http://www.azbookpub.com/
Association of American Publishers, Inc. (AAP) http://www.publishers.org
Association of Canadian Publishers http://www.publishers.ca
Authors Guild, Inc. http://www.authorsguild.org
Bay Area Independent Publishers Association http://www.baipa.org
Book Industry Study Group http://www.bisg.org
Book Publicists of Southern California http://bookpublicists.org/
Book Summit http://www.BookSummit.com
Catholic Press Association http://www.catholicpress.org/index.htm
Christian Booksellers Association http://www.cbaonline.org
Colorado Independent Publishers Association (CIPA) http://www.cipabooks.com
Direct Marketing Association http://www.the-dma.org
Florida Publishers Association, Inc. http://www.Flbookpub.org
Independent Publishers Guild, UK http://www.ipg.uk.com/
Midwest Independent Publishers Association http://www.mipa.org
New Mexico Book Association http://www.nmbook.org/
Publishers Association of the South http://www.pubsouth.org
Publishers Marketing Association (PMA) Jan Nathan http://www.pma-online.org
For local affiliates, see http://www.pma-online.org/affiliat.cfm#affil
St. Louis Publishers Association http://www.stlouispublishers.org
Small Publishers Association of North America (SPAN): Scott Flora http://www.spannet.org/
Society for Scholarly Publishing http://www.sspnet.org
Publicists/Marketing
These professionals provide a number of services such as scheduling you for radio-TV appearances, writing your news releases, introducing you to review and sales sources, securing distributors and wholesalers and/or creating sales brochures. Contact them for prices and services. For an expanded listing of publicists, see Literary Market Place.
AtlasBooks, a Division of BookMasters, Inc.: Cathy Purdy http://www.atlasbooks.com
Book Marketing Works: Brian Jud http://www.bookmarketingworks.com
Bradley’s Guide to the Top National TV Talk & Interview Shows http://www.freepublicity.com/tv13
Cypress House: Cynthia Frank http://www.cypresshouse.com
Direct Contact Media Services: Paul J. Krupin http://www.imediafax.com http://www.book-publicity.com
Free Radio Airtime (Radio publicity): Alex Carroll http://www.FreeRadioAirtime.com
Great Interviews Media Coaching & Consulting Service: Matthew Gray http://www.LoveLife.com/GreatInterviews
Integrated Book Marketing ibmarket@optonline.net
Ira Communications: Ira Streitfeld iracom@cs.com
KSB Promotions: Kate Bandos http://www.ksbpromotions.com
LCO-Levine Communications Office: Michael Levine http://www.LCOonline.com
MM Book Publicity: Maryglenn McCombs http://www.maryglenn.com
One-On-One Book Marketing & Promotion: Alan Gadney onebookpro@aol.com
Phenix & Phenix: Marika Flatt http://www.BookPros.com
Planned Television Arts: Rick Frishman http://www.plannedtvarts.com
Promotion in Motion IrwinZuckerPR@aol.com
PR/PR: Pam Lontos http://www.prpr.net
Radio-TV Interview Report (RTIR) Bradley Communications Corp.: Steve Harrison http://www.FreePublicity.com/info227.htm
Readers Radio Virtual Book Tours: Errol Smith http://www.ReadersRadioNetwork.com
Sherri Rosen Publicity http://www.SherriRosen.com
Smarketing Agency: Ellen Reid http://www.smarketing.com
To Press and Beyond: Gail Kearns, Penelope Paine http://www.topressandbeyond.com
Shipping Services
Airborne http://www.airborne.com
DHL http://www.dhl.com
FedEx http://www.FedEx.com
Purolator http://www.purolator.com
UPS http://www.ups.com
USPS http://www.usps.gov
Speech Recognition Software
Dragon Naturally Speaking http://www.nuance.com/
IBM ViaVoice (PC & Mac) http://www-306.ibm.com/software/voice/viavoice/
Web Site Design
American Author Lars Clausen http://www.americanauthor.com
BookMasters, Inc. Cathy Purdy http://www.bookmasters.com
Lightbourne, Inc.: Allison Wildman, Shannon Bodie, Bob Swingle http://www.lightbourne.com
Wholesalers
The most important are listed here. For more, see the American Book Trade Directory and Literary Market Place, available at your public library. You will also want a single national distributor on an exclusive basis. (See Distributor list above.)
Airlift Books (UK) http://www.airlift.co.uk/perl/index.pl
Ambassador Book Service http://www.absbook.com
Baker & Taylor Sue Tomae Publisher Services Dept. http://www.btol.com
Blackwell’s Book Services http://www.blackwell.com
Bookazine Corp., Inc. http://www.bookazine.com
Book House, Inc. http://www.thebookhouse.com
Brodart Company http://www.brodart.com
Coutts Library Service http://www.couttsinfo.com/en/about/aboutus.html
DeVorss and Company http://www.devorss.com
The distributors http://www.thedistributors.com
Eastern Book Company http://www.ebc.com
Emery-Pratt Co. http://www.emery-pratt.com
Ingram Book Company http://www.ingrambook.com
Midwest Library Service http://www.midwestls.com
National Association of College Stores (NACSCORP) http://www.nacscorp.com
New England Mobile Book Fair http://www.nebookfair.com
New Leaf Distributing http://www.newleaf.dist.com
Nutri-Books/Royal Publications http://www.nutribooks.com/
Sunbelt Publications http://www.sunbeltpub.com
YBP Library Services (Formally Yankee Book Peddler) http://www.ybp.com
#
Your book could bring you fame, fortune and free travel. Watch what you write. It could come back to reward you.
#
AAP—Association of American Publishers.
AAUP—Association of American University Presses.
ABA—American Booksellers Association.
ABI—Advance Book Information. Publishers supply information on their book to Bowker for inclusion in Forthcoming Books and Books in Print. This information is also referenced in other databases.
accounts receivable—Money owed a company by credit customers.
acknowledgments—A statement of gratitude for contributions, inspiration or an influence by others for a book.
acquisitions editor—The person in a publishing firm who acquires new manuscripts.
advance—An amount paid to the author on signing the contract. An advance is normally applied against (deducted from) royalties.
advance reading copy—A preliminary bound version of the book and cover for review and sales purposes, many times without final correction.
afterword—A final concluding section to a book, written by the author.
ALA—American Library Association.
American Booksellers Association—The trade association of nonchain retail bookstores in the U.S.
American Library Association—Largest library association in the U.S.
American National Standards (Z39 Standard) Committee—The committee responsible for standards for libraries, information science and publishing.
anthology—A collection of one or more authors published as a single work.
antiquarian bookseller—One who specializes in selling old or rare books.
appendixes—Part of the back matter of a book, usually containing relevant supplemental information for the reader, possibly organized by content.
artwork—Any illustrative matter other than straight text.
Association of American Publishers—The trade association of the largest book publishers in the U.S.
Association of American University Presses—The trade association of university presses.
author’s alterations (AA)—Changes made by the author after the file has been sent to the printer.
back flap—The back inner flap of a dust jacket that often contains a biography of the author.
back list—Previously published books that are still in print and available from a publisher. Not front list books that are recently published.
back matter—Parts of the book that follow the main body of the text, such as the Appendix, Bibliography, Index, Glossary, etc. End matter.
back order—An order for books that are unavailable, which is held until the books become available.
bar code—The identification and price marking in bar format on books. The bar code for books is called Bookland EAN.
bastard title—Half title. Found on a page in front of the title page.
belt press—A large printing press that prints many pages in one pass.
best-seller—A top-selling book. There are several best-seller lists that draw sales figures from different markets.
bibliography—That part of the back matter listing books and materials consulted by the author in preparing the book, or that the author wishes to bring to the reader’s attention.
binding—The processes following printing: folding, gathering, stitching, gluing, trimming and/or casing a book.
BISAC—Book Industry Systems Advisory Committee. A committee of the Book Industry Study Group (BISG).
bleed—Ink printed over the edge of the paper. The edge is trimmed off. Most magazines have covers with bleed.
blueline—What used to be given to publishers as the final proof of a book prior to it going to press. Today, the final proofs are one-off laser copies of the book with a perfect-bound blank cover.
blurb—A promotional announcement, phrase or advertisement.
body type—The majority of the type used in a book. Not a headline.
boldface—Type that is heavier than the text type with which it is used.
bond—A hard finish rag or sulphite paper used for stationery and forms.
book—A publication of 49 or more pages that is not a serial or periodical.
book fair—An event where publishers display their books.
booklet—A small book, usually with fewer than 48 pages.
book packager—A person or company that contracts with publishers to deliver contracted books.
book rate—See Media Mail and Special Standard Mail.
book trade—Book distributors, wholesalers and stores (chains, independent and online). Sometimes includes libraries.
bullets—Large black dots or other icons, that are used to set off items in a list.
C1S—Coated One Side. Usually refers to a book cover stock that is smooth on one side.
caption—The line of text accompanying an illustration.
cash basis—Accounting system. Not accrual.
case binding—Hardcover.
case bound—Hardcover or edition binding.
cataloging-in-publication data—Bibliographic information supplied by the Library of Congress that is printed on the copyright page. The CIP data helps libraries to shelve the book properly.
chapbook—A small book or pamphlet of poetry, popular tales, or ballads.
character—A letter, number, punctuation mark or space in printed matter.
check digit—A number used to validate other numbers in the preceding numerical field. The last number in an ISBN is a check digit.
checking copy—Finished book sent to prepublication (galley) reviewer.
clip art—Line drawings, screened pictures and illustrations designed to be copied and pasted into your file.
coated stock—Paper manufactured with a variety of surfaces that may be smooth, glossy or matte.
COD—Cash On Delivery. Where merchandise is paid for when delivered.
collating—Gathering of printed sheets into proper order for binding.
colophon—A listing of production details in the back matter.
color separation—A camera technique using different-colored lenses to draw out the three primary colors and black from a color illustration or photograph. The resulting negatives (also called film separations or sep negs) are used to make the printing plates.
composition—Typeset material. Typeset text ready to be pasted up.
continuity program—A standing order for succeeding volumes in a related program.
contrast—The degree of difference between the lightest and darkest parts of a picture.
co-op advertising—Where the publisher and the bookstore share the cost of local book advertising. The publisher pays the larger share.
co-op publishing—Where more than one person or company join to produce a book. Co-publishing.
copyediting—Editing of a manuscript for spelling, grammar, punctuation, accuracy and clarity.
copyright—The right to retain or sell copies of artistic works that you have produced.
copyright notice—The words placed on the copyright page, such as “Copyright © 2007, Dan Poynter.”
crane—Prepublication galley.
credit memo—A statement showing money due a customer for returned merchandise.
crop marks—The lines used to define the desired limits of the area of a photograph or illustration to be reproduced. See trim marks.
dba—Doing business as. A sole proprietorship operated in another name.
dedication—A message in the front matter of the book in tribute to a person, cause or group.
defamation—Libel (written) or slander (spoken) that injures a person.
density—The relative darkness of an image area. In photography, the blackening or light-stopping ability of a photographic image, as numerically measured by a densiometer.
developmental editing—Assistance by an editor with the organization and approach to a book.
direct-mail advertising—Advertising matter mailed directly to a potential customer, via land (postal) or electronic mail (email).
disintermediation—Cutting out intermediaries, such as publishers, distributors, wholesalers and bookstores.
display ad—A print advertisement using graphics.
display type—Type that is larger than the text, as in a chapter headline.
distributor—A company that acts as your marketing (usually to one market such as bookstores), warehousing and shipping department. Not a jobber or wholesaler. Distributors are normally exclusive to a particular market, have traveling sales representatives and sell individual titles to wholesalers, jobbers, retail outlets and libraries.
dummy—A preliminary mock-up of a book folded to the exact size of the finished job.
dummy folio—“Working” page numbers added for identification purposes but changed before the book is printed.
dump—A display for books, usually made of cardboard. Also called a counter stand or floor stand (standee).
dust jacket—The thin paper wrap on a hardcover book.
eBook—Downloadable electronic (not printed) book.
editing—Changing, correcting, altering, polishing typed text into required form.
edition—All printings of a book that are a straight reprint. Once revisions are made, the book becomes a second edition.
el-hi—The elementary school/high school market.
email (e-mail)—Electronic messages over a computer network.
em dash—A dash (—) the width of a capital M.
en dash—A dash (–) the width of a capital N.
endpapers—The heavy sheets that fasten the pages of a hardcover book to the cover. End sheets.
epigraph—A page in the front matter where a quote or poem may be placed, setting the tone for the book.
epilogue—The last part of the text that brings the reader up-to-date.
errata—A loose sheet listing errors found in the printed book.
exclusive—1. A news or feature story printed by one media source substantially ahead of its competitors. 2. Sole distribution rights to specific markets given to a distributor.
ezine (e-zine)—Electronic magazine available on the Internet.
fair use—The allowable and legal use of a limited amount of copyrighted material without getting permission.
F&Gs—Folded and gathered signatures of a printed book ready for binding. F&Gs were formerly sent to the publisher for final approval prior to binding the print run.
first edition—The entire original printing from the same (unchanged) plates.
first serial rights—The exclusive right to serialize a book in a periodical.
flop—To flip over a photographic negative so the image will be reversed.
flush—To be even with, such as in “flush right” or “flush left,” text against a margin.
flyer—A printed announcement. A flyer becomes a brochure when folded.
FOB—Free On Board. “FOB origin” means the addressee pays the shipping. “FOB destination” means the shipper pays the shipping costs. “FOB Santa Barbara” means the goods are delivered free as far as Santa Barbara; the addressee pays for transportation, if any, from there.
folio—The number on the page of a book.
font—The complete set of type in a single typeface, including characters, numbers and punctuation marks.
foreign rights—Subsidiary rights allowing the book to be published in other countries.
foreword—Introductory remarks about the book and its author found in the front matter. Not spelled “forward.”
frontispiece—An illustration facing the title page.
front matter—All the pages in a book before the main text; the preliminary matter. The prelims, or front matter, include the Copyright Page, Title Page, Table of Contents, etc.
FTC—Federal Trade Commission.
fulfillment—The process of order-processing, picking, packing and shipping.
galleys—The prepublication copies of the book sent to some reviewers.
gang run (ganging)—Putting numerous unrelated jobs together for printing. Provides lower costs by economizing on setup charges.
ghostwriter—A professional writer who produces work for others.
glossary—A list of definitions found in the back matter.
glossy—A photograph with a shiny surface. Not matte (not dull).
gripper margin—The unprintable edge of the sheet of paper where the printing press or photocopier clamps the sheet to pull it through the printing machine. Often on top of the sheet and usually .25''.
gutter—The space between columns of type, such as the inner margins in two facing pages of a book.
hairline—A very finely ruled line.
half title—A page, usually in front of the title page, where only the title appears. See bastard title.
halftone—A screened photograph. A tone pattern composed of dots of uniform density but varying in size. A reproduction of a photograph whereby the various tones (highlights and shadows) are translated into numerous tiny dots for printing.
halftone screen—A screen placed in front of the negative material in the process camera to break up a continuous tone image into dots of black and white to produce a halftone. There are two types: ruled glass screens and contact screens.
hardcover—A book bound in boards. Case bound.
headband—Reinforcing cloth at each end of the spine of a hardcover book.
headline—A large bold caption at the top of an article or advertisement.
hickey—A speck or blotch on a printed page.
highlights—The lightest (or whitest) portions of a photograph or artwork.
hot type—An older typesetting process using cast hot metal.
HTML—Hypertext Markup Language, used for documents on the Web.
hyperbole or hype—Exaggerated sales claims for a product or person.
IDs—Independent Distributor wholesalers (jobbers) who buy books and magazines in large quantities for resale to nonbookstore retail outlets such as newsstands, grocery stores, drugstores, hotels and airport shops.
illustration—Photographs and drawings. Artwork.
image area—The printable area of a page surrounded by margins.
imprint—The name under which a publisher prints a line of books. A publisher may have several imprints.
index—An A to Z listing in the back matter giving the location of specific material.
in print—Books that are currently available from publishers.
insertion order—A form used by advertising agencies to place advertising in various media.
interactive editing—editing of a book that considers the needs of eBooks, such as hyperlinks that take the reader to the Web or other parts of the book, formats of illustrations, etc.
International Standard Book Number—A unique number that identifies the binding, edition and publisher of a book. ISBNs are assigned by their publisher.
International Standard Serial Number—A number like an ISBN for serials/books published in a series. ISSNs are assigned by the Library of Congress.
inventory—Books on hand available for sale.
invoice—A bill.
ISBN—See International Standard Book Number.
ISSN—See International Standard Serial Number.
italics—Type with a right-hand slant. Used for quotations, titles and emphasis.
jobber—One who buys books in large quantities for resale to retailers and libraries. A rack-jobber supplies books and magazines to racks in retail outlets.
job printer—One who does not specialize in specific types of printing.
justification—Running lines of text so that the left and/or right margins are even.
kerning—Reducing space between letters.
layout—The overall appearance of a book.
leading—The amount of vertical spacing, measured in points, between lines of typeset text. Rhymes with “heading.”
leaflet—Printed paper sheet folded in the center to produce four pages.
letterpress—Printing from raised type rather than from photographic plates.
libel—Written defamation.
library edition—A book with a reinforced binding.
Library of Congress—The national library serving the U.S. Congress.
Library of Congress Control number—A unique title control number assigned by the Library of Congress to a given work. Often referred to now as the Preassigned Control Number, or PCN.
library rate—The special postal rate available for shipping books to or from libraries and educational institutions.
line art (line drawing)—A black-and-white illustration with no gray tones that does not require screening.
line shot—Any negative, print, copy or printing plate that is composed of solid image areas without halftone patterns.
list price—The suggested retail selling-price of merchandise.
LIT—A Microsoft reader file.
Literary Market Place (LMP)—The directory of the book publishing industry.
logo—A symbol or illustration used as an identifying mark by a business. Like a trademark.
lowercase—Small letters, not capitals.
mailing list server—An electronic mailing list server that sends messages to all the addresses on the list.
mail order—Fulfilling orders via the mail.
make-ready—All the printing press setup in preparation for a print run.
manuscript—The book (typed or handwritten) before it is typeset and printed.
margin—The white space around the copy on a page.
marketing plan—A publisher’s total promotional plan for a book, including reviews, subsidiary rights, advertising and other customer contact.
mass customization—Using digital printing to place different names, text or images in each book.
mass-market paperback—The smaller, 4 x 7 , cheaper editions usually sold next to magazines.
matte—A nonshiny, dull surface.
media—Print, broadcast, recording and other methods for delivering your message to the market.
media flyer—A brochure designed to be sent to talk shows.
Media Mail—The special postal rate available for shipping books.
monograph—A short report on a single subject.
multipurpose—Spinning off additional editions of the manuscript—hard-cover, softcover, audio, eBook, etc.
negative—An image where the light areas of a subject appear dark and the dark areas appear light. Photographic material, film or a plate that contains such an image.
news release—An announcement sent to the media.
nth name—Incrementally selected names from a mailing list, such as every 10th name. Used in testing lists.
OCR—Optical Character Recognition. A device or computer software that can recognize (read) typewritten characters and convert them to electronic impulses for translation to output media language. An OCR reader can read a printed page into a computer for editing.
OEB—A file format for eBooks, “Open E Book.”
opaque—Not admitting light. Painting out parts of negatives so they will not reproduce.
opinion-molders—People who lead thought, such as authors, editors, celebrities and other influential individuals.
orphan—A single word standing at the top of a page when copy has been set. See widow.
out of print—A book that is no longer available.
overrun—The books over the ordered amount. Because there are so many parts to a book, printers are allowed overruns and underruns of up to 10%.
packing slip—A document sent with a shipment of books itemizing the contents of the shipment.
page proof—A layout of the pages as they will appear in the book.
pagination—The numbering or order of pages in a book.
paperback—A softcover book.
PCN—Preassigned Control Number. The term for the Library of Congress Control Number when it is assigned prior to publication.
PDF—Portable Document Format produced by Adobe Acrobat. PDF is the file extension of the document name.
peer review—Manuscript review or editing by one or more experts in the subject field.
pen name—A pseudonym.
perfect binding—The standard glued-on cover seen on most softcover books. It has a squared-off spine on which the title and name of the author may be printed.
periodical—A periodically issued publication such as a magazine.
PI—Per inquiry advertising, where the media provide the space or time free and get a piece of each sale.
pica—A printing industry unit of measure equal to approximately 1/6 of an inch. There are 12 points to the pica. Usually used to measure width.
plagiarism—Copying the work of another and passing it off as one’s own.
plate, printing—Usually the master device bearing the image to be printed. May be paper, plastic or metal.
plugging—A press condition whereby photographs appear muddy or characters fill in. Caused by poor plate burning, over-application of ink or incorrect ink/water balance.
POD—See print on demand.
point—A vertical measurement used in typesetting. One point equals 1/72 of an inch.
point-of-purchase display (POP)—A dump or rack of books.
positive—A photographic image in which the tones correspond to the original subject. A positive on paper is usually called a “print.”
ppi—Pages per inch. Used to measure the thickness of paper.
PQN—See Print Quantity Needed.
preface—Introductory remarks by the author in the front matter. The preface gives the reason for writing the book and defines its aims and scope.
pre-galley—An early version of the book and cover used to be shown to other people in a publishing company.
premium—A book given away as part of a promotion.
press kit—A collection of publicity materials used to promote a book, usually presented in a cardboard folder with pockets.
press release—See news release.
print-on-demand—Producing books one at a time, as needed.
Print Quantity Needed—Digital (toner) printing. Not one at a time like POD. This printing process is cost-effective for quantities from 100 to 2,500 copies.
printer’s error (PE)—Mistakes made by the printer in preparing for the press. Not author’s alterations.
pro forma invoice—A full invoice that must be paid before the product is shipped.
proof—A digitally printed book representing what the printed book will look like, which is made for final author/publisher checking.
pseudonym—An assumed name used to conceal an author’s identity. A pen name.
publication date—The date on which a book’s promotion is high and books are available for purchase. A launch date usually set three to four months after the book is printed.
public domain—Material not protected by copyright.
publicist—One who prepares promotional materials and/or schedules media appearances.
Publishers Marketing Association (PMA)—A trade association that sponsors co-op promotions to help members sell books.
purchase order—A request for the purchase of merchandise, describing the merchandise, shipping instructions and other conditions of sale. A PO generally represents a promise to pay. Acceptance by the supplier constitutes a contract to supply the merchandise under specified terms.
quality paperback—A softcover or trade paper book.
quotation—An endorsement for a book.
quote—A price for printing.
ragged right—An uneven right-hand margin. Not justified.
recto—The right-hand page of a book.
reduction—A photographic process creating a small image.
register—The correct positioning of print on a page.
remaindering—The selling off of the remaining stock of books after sales fall off.
remnant space—Random advertising space in a periodical that has not been sold and is available at a reduced rate. Occurs usually in regional editions of national magazines.
reprint—1. To go back to press on the same book. 2. Printing the book in another version, such as a paperback version of a hardcover book.
returns—Unsold books that are returned to a publisher for credit.
reverse—To print an image white on black, rather than black on white.
review—An evaluation of a book, sometimes critical.
review copy—A complimentary copy of a book sent to reviewers and potential quality purchasers.
revised edition—The printing of a book after substantial changes to the contents. The ISBN should be different.
rights—An agreement to allow someone else to use the book, usually in another form. Examples are foreign rights, first serial rights and film rights.
royalties—Money paid to authors by publishers for the right to publish their work.
RFQ—Request For Quotation.
runaround—Where text is typeset around an illustration.
run-on printing—Continuing to print past the number ordered or quoted.
running heads—The book title or chapter title found at the top of the page in many books. See the top of this page.
saddle stitch—See stitch.
sales rep—An individual who presents books to stores and takes orders. A book traveler.
SASE—Self-addressed stamped envelope.
scoring—Creasing or pressing a line into paper so that it will fold more readily and more accurately.
screen—See halftone screen.
second serial rights—The nonexclusive right to serialize a book in a periodical.
serial—A publication issued in successive parts, usually at regular intervals.
serif—The “tails” on a type character that make it easier to read. The text in this book is set in a serif type.
sheet—Two printed pages, one on each side of a leaf of paper. If the sheet is folded to create four printed pages, it is called a leaflet.
sheet-fed press—A printing press that prints on sheets of paper, not rolls.
short discount—Less than 40%. Textbooks are often sold on a short discount.
shrink-wrapping—Thin transparent plastic wrapped around books to protect their condition. Good to be done in small quantities, such as groups of two or six books.
signature—A part of a book obtained by folding a large single sheet of paper into sections. A book signature may contain increments of 32 or 48 pages.
Smyth sewn—Where signatures are sewn together with thread prior to installing the cover on a book. Common with hardbound books.
spam—An unsolicited email message.
Special Standard Mail—Successor to Book Rate; now called Media Mail.
spine—The part of the book that connects the front to the back.
spine out—Displaying books on a shelf so that the spine shows. Not “face out.”
spiral binding—Continuous wire binding.
Standard Address Number (SAN)—A number assigned to all organizations involved in buying, selling and lending books. The numbers are assigned by the ISBN agency at Bowker.
statement—A periodic (usually monthly) listing of invoices, credit memos and payments. Bookstores expect a monthly statement of account.
stet—A proofreading term to disregard editing notes and leave as is. From the Latin “to stand.”
stitch—A staple. The staples seen in magazines and brochures are “saddle stitches.”
STOP orders—A cash with order (Single Title Order Plan) used by bookstores.
subsidiary rights—Additional rights to publish the book in other forms. Examples are book club rights, foreign rights and serial rights.
subsidy press—A publisher who charges the author to publish a book. Subsidy presses have a bad reputation for editing, production quality and promotion. A “vanity press.”
substantive editing—A deep edit that deals with the flow of ideas, approach and tone, organization of the book overall and within each chapter, with possible rewriting and clarifying of the text.
tear sheets—Ads, stories, etc., torn from the magazine they appeared in.
terms—Time, in days, allowed a customer for payment of an invoice. For example: Net 30 days.
testimonial—Book endorsement or blurb.
text—The main body of the page. Not the headlines.
tipping-in—The pasting into a book of extra sheets such as foldout maps.
title—1. A book or stock of the same book. 2. The name of the book.
title page—The right-hand page in the front matter that features the title, author’s name and other crucial info.
title verso—The page opposite the title page, often the copyright page.
trade paperback—A quality paperback or softcover book.
trade publisher—One who publishes books primarily for the book trade (bookstores and libraries).
traveler, book—A sales rep.
trim size—The size of the page once trimmed to its final dimension.
turnaround—The time it takes for a job to be done, such as editing or typesetting.
uncorrected page proofs—A galley. A crane.
underrun—When a printer manufactures fewer copies than were ordered. See overrun.
unit cost—The cost to print each book.
vanity press—A subsidy press.
vendor—The supplier of goods or services.
verso—The left-hand page of a book.
web press—A fast printing press, using paper on rolls as opposed to sheets.
wholesaler—A company that buys books in quantities for resale to stores and libraries. Wholesalers handle all or most books, do not usually have sales reps and are not exclusive to special markets. Not a distributor.
widow—A single word standing as the last line of a paragraph in a typeset book. See orphan.
work for hire—Writing for which the writer does not retain ownership.
working title—A preliminary title used during manuscript preparation before the book is named.
XML—Extensible Markup Language lets Web developers create customized tags for presenting electronic information.
#
Books are the compasses and telescopes and sextants and charts which other men have prepared to help us navigate the dangerous seas of human life.
—Jesse Lee Bennett (1907 2000)
#
This book was completely produced using the New Model production system described within.
Writing and manuscript building
Manuscript preparation: MS-Word
Typesetting
Body text: Berling, 12 the patient
Headers: Gill Sans Light, 8 pt
Chapter titles: Gill Sans Light, 32 pt
Quotations: ITC Century Light Italic, 11.5 pt
Stories: Gill Sans, 11 pt
Caption: Gill Sans Bold, 11 pt
Prepress
Editing: Brainstorm Editorial, Robin Quinn quinnrobin@aol.com
Proofreading/Production Proofing: Brookes Nohlgren (booksbybrookes@earthlink.net) and Arlene Prunkle (info@penultimateword.com)
Book design: Bacall Creative, Patricia Bacall pbacall@bacallcreative.com
Typography: Creative Publishing, Ghislain Viau viaugh@colba.net
Production using QuarkXpress
Cover design: RH Graphic Design, Robert Howard rhoward@frii.com
Book Consultant: Ellen Reid’s Book Shepherding, Ellen Reid ellen@bookshep.com
Conversion
QuarkXpress to PDF
Printing
Printing by McNaughton & Gunn, Ann Arbor, Michigan http://www.bookprinters.com from PDF file
Paper: 50# Domtar Opaque—Plainfield Smooth
Cover: 10 pt C1S, four-color, lay-flat gloss film lamination
Binding: Perfect-bound (adhesive, softcover)
Book trade distribution
Publishers Group West http://www.PGW.com
#
Have you ever heard anyone say, “Simon & Schuster, I love their books. I buy everything they publish”? Of course not. People want to know what the book is about. Is this something they need to know? Who is the author? Is he or she a credible person? No one ever asks, “Who is the publisher?”
#
Where authors and publishers go for answers.
Fax orders: 805-968-1379.
Telephone orders: Call 800-PARAPUB (800-727-2782) toll-free. Have your credit card ready.
Email orders: orders@ParaPublishing.com
Postal Orders:
Para Publishing, Dan Poynter
PO Box 8206-380
Santa Barbara, CA 93118-8206
USA.
Telephone: 805-968-7277
Sales tax: Please add 7.75% for products shipped to California addresses.
Shipping by air U.S.: $4.00 for first book or disk and $2.00 for each additional product.
International: $9.00 for first book or disk; $5.00 for each additional product (estimate).
* * * * *
“This is the best self-publishing manual on the market.” —Judith Appelbaum, How to Get Happily Published
“This is by far the best book of its kind.” —Writing & Publishing
“The book is a must for those considering publishing as a business, for writers who want to investigate self-publishing, and is eminently useful for its new and old ideas to those who have already begun to do it. A fine and handy guide by a fine and successful publisher.” —Small Press Review
“With this book, you will learn how to speed write your book; copyright it yourself; bypass publishers; set up your own book publishing company; promote your books with book reviews, book signings, feature articles and radio/TV interviews; get your book into bookstores, specialty stores, catalogs and on the Web; and make spin-offs of your book.” —The Writer
“A handy, concise and informative sourcebook… Expertly organized and chock-full of hard facts, helpful hints and pertinent illustrations… Recommended for all libraries.” —The Southeastern Librarian
“Poynter is at his best when discussing such specifics as starting one’s own publishing house; dealing with printers; establishing discount, credit and return policies; promoting, advertising and selling a book; and order fulfillment.” —Publishers Weekly
“A deeply researched how-to book on writing, printing, publishing, promotion, marketing and distribution of books.” —The College Store Journal
“Poynter is a self-publisher of considerable experience which he passes along in minute detail… There is real gold here.” —Quill & Scroll
“Poynter covers the production basics but his emphasis is on the business of books.” —Booklist
“The most comprehensive book I have found to date on self-publishing. This one book could save you the price of several.” —Iowa Authors United
“The strength of this book is the detailed discussion of various marketing methods.” —Choice
“Self-publishers: This how-to book and encyclopedia will be your most important investment. The subject matter is succinctly stated, well organized with excellent illustrations, and particularly notable are the sections on how to gather and refine material for any nonfiction book, no matter who publishes it. Poynter points you in the right direction.” —Teacher-Writer
“All the information is here, and various aspects of small publishing are discussed in a complete and comprehensive manner. A publisher who follows Poynter’s advice can hardly go wrong.” —The Independent Publisher
“The publication is worth its purchase price and more if it prevents those with book-length manuscripts from wasting a printer’s time with questions that The Self-Publishing Manual could easily answer. It is a good work, well written and complete.” —National Association of Printers and Lithographers Bulletin
“The approach is clear and easy to use in any order and should make available answers for many writers or would-be writers with questions. Recommended.” —Booknotes
“This is it, the most complete book on self-publishing…” —Open Chain
* * * * *
Formatted for Smashwords by B10 Mediaworx